Module 1: Digital Marketing Overview

Nothing Great Was Ever Built On A Weak Foundation

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What You Will Learn in This Module?

Your Course starts with learning the foundations and processes of Digital Marketing. This module makes sure that you understand every foundational concept in digital marketing so that you are 100% ready to move to advanced modules ahead. Most of the time is spent in teaching practically the “Digital Marketing Process” which starts from visbility and ends with retention. 

Importance of Digital Marketing Overview Module


Strong Foundation


Importance of Digital Marketing


Competitive Edge


Setting up ground for upcoming modules

Learn How You Can Make More Money, Get More Customers & Get a Dream Job With Digital Marketing


Top 4 queries

What exactly I will learn in this course?

This course covers A-to-Z of digital marketing. It starts from the very basic (website creation) and goes to the very advanced stuff where you will be learning about customer behaviours, A/B testing, running online ads, creating brand awareness and much more!

What’s the average starting salary?

It depends on the company. However, if you are fresh candidate you can expect to get a package anywhere from 25,000 PKR to 70,000 PKR.

What happens if I miss any class?

The beauty of our course is that your classes are conducted via instructor-led live online sessions. And every live session is recorded and uploaded in your learning portal the very next day by 12:00 pm.

Will I get any certificate on completion?

Yes, you will get one certificate from Institute of Digital Marketing Pakistan. You will also get Google + Facebook certificates after passing their exams which we will help you with. These certificates are recognized all over Pakistan.

Advanced Digital Marketing Certification Course

For Professionals, Entrepreneurs & Job-Seekers
(Become a Google & Facebook Certified Professional)